TEA PACKAGING REDESIGN
Urth is far more than just coffee and pastries, with the new design direction the with offering their teas for at-home consumption. Customer favorites like Green Tea and Chai Tea with being included in this design direction.
GREEN TEA
The inspiration for the Green Tea package design was to illustrate the landscape in which Green Tea is grown. The illustration wraps around the packaging, they are illustrated to reflect the organic nature of the tea but also the modern feel of Urth’s brand identity.
CHAI TEA
The inspiration for the Chai Tea package design was to illustrate the landscape in which Chai Tea is grown. The illustration wraps around the packaging, they are illustrated to reflect the organic nature of the tea but also the modern feel of Urth’s brand identity.